Campaign Initiative - Defining displayed dynamic content

Use this page to specify the dynamic advertising content that should be displayed when the initiative's condition is evaluated as true. Depending on which initiative classification you selected, you will see either the following Advertise discount or Advertise coupon fields:

Advertise discount
Discount name
(Mandatory) Enter the name of the discount to advertise. Optionally, click Select Discount to select from a list of defined discounts.
Selected ad copy
(Mandatory) Lists the ad copy selected for display using this advertisement.
Available ad copy
Lists the ad copy supporting discounts available for display.
Add
Click this button to add the highlighted ad copy to the selected list.
Remove
Click this button to move the highlighted ad copy from the selected list.
Summary
Click this button to view a summary of the highlighted ad copy.
Advertise coupon
Selected ad copy
(Mandatory) Lists the ad copy selected for display using this advertisement.
Available ad copy
Lists the ad copy supporting coupons available for display.
Add
Click this button to add the highlighted ad copy to the selected list.
Remove
Click this button to move the highlighted ad copy from the selected list.
Summary
Click this button to view a summary of the highlighted ad copy.