Goal or Sub-Goal
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KPIs
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Metric
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Services
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1. Increase revenue
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Revenue increase of 20% by end of FY2005
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Record revenue generating transactions
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1.1. Introduce new products
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Contribute Revenue increase of 5%
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Record transactions for new products
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1.2 Introduce new channels
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Contribute revenue increase of 5%
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Record transactions for new channels
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1.3 Increase revenue per transaction
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Contribute revenue increase of 7%
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Record transactions that contain an up-sell
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1.3.1. Up-sell higher class vehicle
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Contribute revenue increase of 4%
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Recommend up-sells based on customer profile
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Determine types of Up-sell vehicles
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Check vehicle availability
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1.3.2 Cross-sell additional options
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Contribute revenue increase of 2%
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Purchase options individually
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Purchase options packages
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1.3.3 Cross-sell partner services
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Contribute revenue increase of 1%
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Reserve Hotel rooms
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Reserve Airline tickets
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Book destination attractions
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Sell navigation equipment post-rental
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