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This document describes the data model that is used in the IBM Behavior Based Customer Insight for Banking solution. The solution uses IBM Industry Warehouse models for Banking and Financial Services. The model is designed as a star schema and it is assumed that the schema is populated/maintained by the ETL jobs; based on the transactions system. The dimensions and facts are grouped under various schema for better explanation and understanding. This document includes an overview diagram for each schema, descriptions of dimensions and facts and the key attributes of each dimension and fact entity table.
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