{* *}
{t str="The minimum CPM you provide here will be the floor price %s uses for all your existing remnant campaigns." values=$elem.vars.aBranding.name} {t str="If the highest bid from %s exceeds your floor price, %s will serve the ad and pay you the higher revenue." values="`$elem.vars.aBranding.name`|`$elem.vars.aBranding.name`"} {t str="Otherwise, your campaign's existing ad will be delivered."}
{t str="We recommend that you specify a CPM that represents the effective CPM that you expect to get from your remnant campaigns."}